Saturday\’s Financial Times, along with other British newspapers, suggested that the online betting group is likely to be the mistery suitor of the 790 million pound bid approach for Empire Online.
“Sportingbet is an acquirer of businesses. If they were the bidder it would beg the question of why they didn\’t buy Empire before it floated. Couldn\’t they have bought it cheaper,” asked Greg Feehely from Altium Securities.
City analysts said there is a strong chance that Party Gaming, which is closely linked to Empire, would seek to top any offer from Sportingbet.