The lottery operator from Denmark is considering a recently-introduced UK-style gambling advertising ban during live sport events.
Niels Folmann, director said that the country should issue a blanket ban on gambling ads during live sports after the industry requested an ethical stature report, which is expected to be completed sometime during the second quarter of the current year. All parties have revealed that they would accept such a ban.
“We think we have reached a point where it makes sense to discuss whether we should let viewers watch the match in peace, and promote our commercial messages at other times,” said Golmann to Jyllands-Posten.
Niels Folmann, director said that the country should issue a blanket ban on gambling ads during live sports after the industry requested an ethical stature report, which is expected to be completed sometime during the second quarter of the current year. All parties have revealed that they would accept such a ban.
“We think we have reached a point where it makes sense to discuss whether we should let viewers watch the match in peace, and promote our commercial messages at other times,” said Golmann to Jyllands-Posten.
