The leading bookmaker has announced to have benefited from more favourable sporting results in recent weeks, including outcomes at Royal Ascot as well as the Champions League final between Liverpool and AC Milan and the FA Cup final between Manchester and Arsenal.
The group said the gross win during the six months to June 28 remained level compared with a year earlier, when they had enjoyed a very profitable Euro 2004 football championship.
The bookmaker also cut its operational expenses, which rose 7.6 per cent in the first four months, while were up just 4.4 per cent for the half-year, and remains optimistic over its full-year results.
“The outcome for the full year will be influenced by the degree to which sporting results continue to normalise in the coming months,” William Hill said in a statement.
Calculators
