And if you look at Iowa State and Iowa, one has an enrollment of 30,000 and the other 33,000. So the basic value of the two is pretty much equal. Iowa has a better reputation and following maybe because they have been better and play in the Big 10. Ultimately the basic value of the two schools is pretty much the same. So Iowa State's value to the Big 12 is proportional to Iowa's value to the Big 10.
These TV packages are more regionally based than national for these types of schools.